Training Courses in Web Marketing

Study the systematic approach to website promotion, including SEO, PPC advertising, E-mail Marketing, and Affiliate network building; plus get certified in Web Marketing by a reputable organization!

Welcome to Web CEO University, the ultimate source of education, information and certification in the quickly growing field of Internet Marketing.

Internet is an exciting place to jump-start spreading the word about yourself and your business worldwide. Nowadays, however, the Web has become so crowded that there are probably hundreds of competitors offering the same things as yours online. Is it possible to win prominence and enjoy increasing amounts of targeted visitors willing to take up your offer?

We say YES, and our answer is Web CEO University.

Who we are to say?

For 8 years we have been building, maintaining and improving our perfect software for Web promotion, Web CEO. Today it becomes the Standard de Facto for search marketing and makes part (and very often the whole) of every serious Web marketer's toolkit. To the moment, Web CEO has 585,000+ registered users, and has been recognized as the world's best SEO software package in 2006 at PromotionWorld, apart from other prestigious awards and countless customers' testimonials.

To keep our software up-to-date, we have a team of professional researchers and analysts that investigate deeply into search engines' algorithms and track down every slight change to reflect it in the recommendations given by our software to its users. Some of the results of such a research have been published at SitePoint and WebProGuide.

What do we offer?

We have discovered that even armed with great software, many people still stand discouraged in front of their competition and don't understand how to make the Internet work for their business. We realized that it was the lack of systematic, holistic and solid knowledge that prevented people from unleashing the full potential of Web CEO for the benefit of their business. So we decided to supply our software with two kinds of training courses, Basic and Advanced (Professional).

Why should you take our courses?

You should take one of our two courses if you want to:

• Learn best-practice strategies to maximize free targeted search engine traffic or brush up your SEO/SEM skills.

• Discover how the "Integrated Approach" can organize your Internet marketing (including Internet direct mail markting) and optimization efforts into a meaningful predictable process.

• Get the unique and most complete training and certification course on the Web (concerns advanced training) - with over 120 well-thought, to-the-point lessons organized into 5 stages and reinforced by extensive video demonstrations and assessments.

• Get certified by a reputable organization whose courses and certification are backed up by over 370,000 hours of human labor invested in search industry since 1999.

• Learn by example how to use Web CEO. With 585,000+ registered users, it is the world's number one search engine marketing and conversion rate improvement software. Comprehensive video guides and practical assessments will teach you how to perform tasks you have to carry out on a daily basis while SE-marketing your projects.

• Perform thoughtful keyword research and implement advanced keyword strategies.

• Find out the best ways to evaluate how well your content matches keywords you target and edit all search engine critical elements of your pages in a quick and easy way.

• Learn how to submit your pages and domain to all types of Web portals - free search engines, human-edited directories, and paid search engines- both automatically and by hand.

• Find out how to monitor your search engine progress over time.

• Pinpoint your competitors' linking strategies and build quality links for your own sites to please search engines that count links in their ranking algorithms (Google, Yahoo! and MSN).
  

• Learn the best practices to carry out e-mail campaigns and harvest results.

• Learn how affiliate marketing can make turn many website owners into active promoters of your product or service.

• Avoid typical mistakes that can cost you a one year ban from Google at best or total removal of your domain from search engines in the worst-case scenario.

• Overcome obstacles such as dynamic sites incl. content management systems and shopping carts, pages with frames, and Flash.

• Start offering search engine marketing services as a separate service or add-ons to your basic services.

Who Is This Training and Certification for?

• Site owners and webmasters
• Web professionals: Web designers, SEO/SEM specialists, consultants

Site owners and webmasters

More traffic - more conversions - more profits

• Training courses and certification programs available through Web CEO University are the most complete and effective way of learning everything about search engine marketing from keyword analysis to content optimization to conversion rate optimization

• Learn by example and immediately apply your new knowledge to your own projects.

• Mainly practical approach to search engine marketing spiced up with hours of hands-on video tutorials.

• Advance at your own pace wherever and whenever thanks to 100% online training environment.

• Avoid information overload and never get lost in tons of irrelevant materials. The framework of courses is designed to guide you through materials step by step, exposing you to the knowledge you really need at the moment and leaving no chance for confusion.

• Become a certified expert by getting certified as CIM (Competent Internet Marketer) or PIM (Professional Internet Marketer)

Web professionals: web designers, SEO/SEM specialists, consultants

More value-added services - more satisfied customers - less time to spend - more profits

• Introduce or reinvent search engine marketing services (from submissions to site optimization to rank monitoring) that your customers need badly and on a regular basis.

• Increase your ROI and average cost and profitability of projects and/or customer satisfaction by tossing in highly automated services such as site submission, rank monitoring, etc. as premium add-ons or bonuses.

• Position yourself as an expert (and actually BE one!) and build credibility thanks to a certificate of CIM (Competent Internet Marketer) or prestigious PIM (Professional Internet Marketer).

• Certify all of your SEM/SEO staff and obtain the status of CIMO (Certified Internet Marketing Organization)

• Perfect your knowledge and understanding of SEO/SEM processes by reuniting practical knowledge and theory

Courses details:

* Certificates are only issued to learners who passed assessments and scored at least 90 of 100 pts.
** Introductionary offer, limited-time availability.
*** Discounts apply for groups.