Search Engine Optimization and Search Marketing Courses

Competent Internet Marketer

This is to certify that

Tom Heaton

has completed the Basic Training Course

in "Search Engine Marketing"

with the grade

84 out of 90

Certificate number: CIM-46885687; Issued on: November 18, 2009; Valid through: November 18, 2010.

Web CEO confirms that the holder of the certificate is competent to provide
Search Engine Marketing, Web Analytics, Email Marketing, and Affiliate Marketing Services,
including:

Internet niche research and keyword selection;
On-page and off-page site optimization;
Rank monitoring and ranking trends analysis;
Link popularity and link profile analysis;
Site quality assessment and site quality management;
Web Analytics, traffic analysis, and conversion analysis;
Running and analyzing e-mail marketing campaigns;
Setting up affiliate programs and recruiting affiliates.